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Women and the Great Wealth Transfer: Seizing Opportunities in the 21st Century

Women and the Great Wealth Transfer: Seizing Opportunities in the 21st Century

| August 30, 2023

The 21st century is witnessing a significant shift in the global financial landscape known as the "Great Wealth Transfer." This transfer of wealth is the result of a vast intergenerational transfer of assets from the older to the younger generation. What makes this wealth transfer particularly noteworthy is the growing role that women are playing as both inheritors and decision-makers. In this blog, we'll explore the changing dynamics of wealth distribution and the pivotal role women are assuming in shaping its trajectory.

The Great Wealth Transfer: A Paradigm Shift

The Great Wealth Transfer refers to the massive movement of assets from the Baby Boomer generation to their heirs, primarily Gen X and Millennials. According to estimates, trillions of dollars are expected to change hands over the next few decades, redefining the financial landscape for generations to come. However, what sets this transfer apart is the progressive shift in gender dynamics that is accompanying this change.

Women as Inheritors

Historically, inheritance and wealth management were predominantly male-centric domains. However, as the Great Wealth Transfer unfolds, women are emerging as substantial inheritors. By 2030, women will hold more than two-thirds of wealth in the United States, setting the stage for women to grow their philanthropic impact. As longevity increases and women outlive their male counterparts, they are increasingly finding themselves in the role of primary inheritors. This shift holds tremendous potential for altering the narrative surrounding women and wealth.

Empowering Financial Literacy

With greater wealth comes a heightened responsibility for effective financial management. Financial literacy empowers smart women to take control of their financial future, break down gender-based economic barriers, and contribute to reshaping the financial landscape. As they gain the confidence to engage in meaningful discussions about money, investments, and entrepreneurship, they not only secure their own financial well-being but also inspire future generations to approach finance with competence and assurance.

Shaping Investment Strategies

The involvement of women in wealth management isn't limited to passive ownership. Women are becoming instrumental in shaping investment strategies and decisions. Studies suggest that women often prioritize sustainable and socially responsible investments, considering factors beyond just financial returns. This shift aligns with a broader societal movement toward responsible capitalism and investment in areas such as environmental, social, and governance (ESG) considerations.

Entrepreneurship and Innovation

Beyond inheritance, women are making significant strides as entrepreneurs and innovators, contributing to the creation of new wealth. The rise of female-led startups and women-owned businesses is injecting dynamism into various sectors. As wealth is generated through entrepreneurial ventures, women are not just passive recipients but active contributors to the Great Wealth Transfer.

Breaking Barriers and Redefining Norms

The Great Wealth Transfer is also breaking down traditional barriers and redefining societal norms. Women are increasingly taking on leadership roles within family offices, financial institutions, and advisory firms. This shift is fostering greater gender diversity within the financial industry, leading to a more inclusive and equitable sector.

There is a gender gap when it comes to participating in and knowledge of charitable investment strategies

Although women are extremely active in charitable giving and are on the cusp of inheriting tens of trillions of dollars of wealth, women are less likely than men to have spoken with a financial advisor about charitable investment strategies. And even though Millennial women are more likely to have spoken with a financial advisor about charitable planning compared to women of previous generations, they, too, lag behind their Millennial male counterparts.

As wealth changes hands in the United States in the coming years, there will likely be a seismic shift in the philanthropic landscape, with women holding greater philanthropic influence. It’s imperative that professional advisors help women meet their philanthropic goals by initiating charitable conversations with their clients.


The Great Wealth Transfer presents an unprecedented opportunity for women to reshape the financial landscape. As inheritors, decision-makers, and entrepreneurs, women are playing a pivotal role in steering the course of this transfer of wealth. Their active participation in financial education, investment decisions, and entrepreneurial endeavors is altering established norms and propelling the world toward a more equitable and sustainable financial future. As the transfer of wealth continues, it is imperative to recognize and support the empowerment of women in all aspects of wealth management and entrepreneurship. By doing so, we can harness their potential to create positive change and lay the foundation for a more inclusive economic landscape.